Case Study: Successful Sale at 204-175 Crossbow Place, Canmore
Listed at $575,000 | One Bedroom + Den | Sold in Under One Month
Selling in a competitive and evolving Canmore real estate market requires more than simply putting a property online. The recent sale of 204-175 Crossbow Place is a strong example of how strategic marketing, presentation, and professionalism can directly impact results.
The Challenge
This one-bedroom plus den apartment was originally listed with another agent and had not gained the traction the seller was hoping for. With buyer expectations continuing to rise—particularly around presentation and value—it was clear a refreshed approach was needed to reposition the property and re-engage the market.
The Strategy
After taking over the listing, we focused on elevating the home’s visual appeal and market exposure:
-
Virtual staging was introduced to modernize the space and help buyers better visualize scale, layout, and lifestyle.
-
Targeted marketing was deployed to reach qualified buyers actively searching in Canmore’s apartment market.
-
A well-timed open house created urgency, generated renewed interest, and encouraged in-person engagement.
Each step was designed to ensure the property stood out while being priced appropriately within current market conditions.
The Result
The strategy worked. The home attracted strong buyer interest and secured an offer in less than a month on the market. Most importantly, the seller felt fully supported throughout the process—so much so that, upon completion, they shared that they would never use anyone other than a Sotheby’s agent again.
Why This Matters
This sale highlights the importance of thoughtful presentation, adaptive marketing, and experienced local representation—especially when a property hasn’t initially sold. Sometimes, it’s not about changing the home, but changing the strategy.
If you’re considering selling in Canmore and want a clear plan tailored to today’s market, we’re always happy to have a conversation.
