The Property
140 Rundle Crescent is a charming character home in one of Canmore’s most established neighbourhoods. Known for its warmth, personality, and outdoor living, the property appealed to buyers seeking a classic Canmore home with a strong sense of place.
The Market Context
This sale occurred during a clear market shift, as single-family homes in Canmore transitioned into buyer-leaning conditions. Increased inventory and more cautious buyers required a thoughtful, adaptive strategy rather than a set-and-forget approach.
The Strategy
Our focus was on consistency, presentation, and communication:
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Seasonal Image Updates: Professional photography was refreshed to reflect changing seasons, ensuring the online presence remained current and engaging throughout the listing period.
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Preparation for Showings: We worked closely with the sellers to ensure the home consistently showed at its best, with attention to layout, light, and flow for buyer tours.
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Agent Feedback & Outreach: Ongoing dialogue with agents who had shown the property provided real-time insight into buyer sentiment, allowing us to refine positioning and respond strategically to market feedback.
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Professional Exposure: Leveraging our local expertise and broader Sotheby’s International Realty network ensured the home was seen by qualified buyers locally and beyond the Bow Valley.
The Result
Despite a more competitive environment for single-family homes, this tailored approach resulted in a successful sale. By staying proactive, market-aware, and detail-focused, we were able to navigate shifting conditions and deliver a strong outcome for our sellers.
Final Thoughts
Selling a character home in a changing market requires more than a listing—it requires active management, clear communication, and adaptability. 140 Rundle Crescent is a great example of how strategic marketing and professional guidance can make a meaningful difference.
If you’re considering selling a home in Canmore and would like a clear strategy tailored to today’s market, I’m always happy to connect.
